The Future Belongs to Creators How to Create and Launch a Course in 72 Hours
Apr 6, 2020
41:07
We greatly underestimate what can be accomplished in 72 hours. With the right mindset, it’s possible to create and launch something others will be happy to support.
When doing something this fast, it’s critical to focus only on the essentials. If there are details to add that aren’t absolutely necessary, they can be added later. The main point is to launch.
You will continue to iterate and add detail over time. Don’t let perfect be the enemy of done.
Main takeaways
- Create a content outline. You won’t have enough time to focus on a script. Plot out headlining points and be able to riff on them briefly.
- When filming, leave the camera running regardless of any errors you make. Have a visual or audio cue that lets you know where to make edits later. This will save you valuable time in the long run.
- Edit the course to convey only what is necessary. It doesn’t need to be perfect. It might also help to edit backward to see your best takes first. Save all the polishing for later.
- 90 minutes is the perfect amount of time for a paid course. If you’re making a free course, 30 minutes is more than enough.
- Promote the course to your email list and on the social media channels with which you’re most familiar.
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