The Jesea Lee Show #62 - Finn McKenty
Dec 12, 2024
Finn McKenty, a music content creator and consultant known for his punk rock MBA channel, dives into his unexpected break from YouTube and the journey of pursuing meaningful content. He chats about the pressures of high concert ticket prices and the evolving landscape of music and social media. Nostalgia plays a key role as they explore its impact on content creation. Finn also shares insights on leveraging LinkedIn for monetization and the importance of personal branding in the digital age.
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Finn's YouTube Start and Stop
- Finn McKenty started YouTube initially for money and visibility, not passion for music.
- He stopped after reaching his financial goals and losing interest in making music videos.
Visibility Trumps Skill
- Visibility often beats skill in securing opportunities.
- Being top of mind matters more than simply being the best at your job.
Filling Content Voids
- Finn filled a content void by making videos about popular bands others ignored.
- He observed a lack of videos on bands like Bring Me the Horizon and punk pop punk scenes.