She started her business with $3,000… now it’s doing $12 million ARR, with Trio Beauty’s Briana Olson (Part 1)

This is Briana Olson for Female Startup Club

Hi and welcome back to the show! It’s Doone here - your host and hype girl. If you’re new here - hi! I’m so happy you found us. Every week we dive into some of the world’s most successful entrepreneurs - who happen to be women - to understand their blueprint; the money piece, the marketing piece and the mistakes we face along the way - to help founders and future founders feel a lot of inspired and a little less lonely.

Today we’re learning from Briana Olson, the founder of Trio Beauty. And boy oh boy this one is such a goodie!! During the pandemic, Briana had to pivot her business and developed a set of eyebrow stencils for her clients who couldn’t come in to get their regular microblading. The short story is that it totally took off and last year alone she was already doing 12 million in annual rev. But how - I hear you asking…. You’re about to find out as we dive into the long version! We also talk through working capital and how she’s funded the business without raising any money up until this point, and it’s something that you can do too.

We also get into the wellness side of things. The importance of having those moments in the day that break it up, having the chance to sit and reflect in silence. Really planning in that me-time. And just how difficult it is to truly incorporate that time away from our screens and away from technology. At the end of the day, you've got to have boundaries and be strong on those. Otherwise, you'll burn out.

And while I’ve got you here; if you’re a founder or you’re just getting started with putting together your ideas to launch a business; something I’ve come across that’s a problem for every founder at every stage is capital. Every entrepreneur or future founder I speak to - myself included - struggles with the money piece. We all need more money. So we’ve put together a comprehensive list of grants and accelerators that are live right now - and we’re keeping it updated weekly. To access the doc for free go to femalestartupclub.com/grants to get your copy.

LINKS WE MENTION:

Trio Beauty's Instagram

Briana's Instagram

The Skinny Confidential Podcast

The Ed Mylett Show Podcast

Today’s episode is sponsored by the DONUT, a 100% FREE newsletter committed to making the news enjoyable, sign up today at thedonut.co/hype

Join thousands of small business owners who are reading our newsletter every Monday at: www.femalestartupclub.com

Join our tool and private community for small business owners, Majic [formerly known as Hype Club]

Female Startup Club's Instagram

Doone's Instagram

Doone's TikTok

Say hello to Doone: hello@femalestartupclub.com

Archive : www.archive.com/FSC

Hosted on Acast. See acast.com/privacy for more information.