The Fancy Lady Cowgirl: "You can be in the largest cities in the world and part of Agriculture" with Courtenay DeHoff

Courtenay DeHoff, aka the Fancy Lady Cowgirl, is in Australia for the National Cutting Horse Association Futurity event. Thanks to our friends over at The Regional PR Co, we've managed to bring her into The Commons in Sydney to share her story with our Aussie audience.

In this conversation we explore her upbringing as a local Kansas cowgirl, when the opportunity came to explore career pathways she was drawn to the bright lights and opportunity of Television.
Her life now has taken her full circle, with a skillset incredibly unique and an outlook that's positive for the Agriculture sector, Courtenay is shaping the narrative that Agriculture is diverse, it is inclusive and no matter who you are or where you're from, you can pursue a career in this incredible sector.

We also talk about:

• the courage to embrace her inner cowgirl
• her mission to welcome others into the cowgirl/cowboy lifestyle
• The importance of pursuing your true calling
• The influence of pop culture on the perception of agriculture and the challenges and opportunities if the industry embraces it

Chapters:
00:00 The Journey of the Fancy Lady Cowgirl: Embracing Authenticity and Identity

08:37 Returning to Agriculture: Values, Work Ethic, and Lifestyle

14:41 The Impact of Storytelling in Agriculture: Shaping Narratives and Impacting Change

20:44 Embracing the Cowgirl Spirit: Identity and Empowerment

25:20 The Importance of Sharing the Story of Agriculture

30:06 Challenges and Opportunities in Agriculture

, Fancy Lady Cowgirl, agriculture, Kansas, television, mainstream media, storytelling, authenticity, courage, identity, lifestyle, career, values, work ethic, agriculture stories, agriculture, cowgirl spirit, empowerment, storytelling, popular culture, challenges, perception, mental health, opportunities

EvokeAG 2026:
I'm excited to be one of the MC's for evokeAG in 2026. This event is unlike any other in Aussie agriculture and brings together the brightest minds from across the AgriFood ecosystem focused on solutions to some of our planets biggest challenges. Get your tickets at evokeAG.com