Last Week in AI DeepFake Ads and Memes, New AI Ethics, and AI for Emergency Response
Sep 4, 2020
In this discussion, Daniel Beshear, a contributor to Skynet Today's Week in AI, dives into the fascinating world of deepfake technology and its implications for advertising, spotlighting Hulu's innovative use. He explores how meme creators are pushing boundaries with deepfakes while raising ethical concerns about disinformation. The conversation also delves into the evolving landscape of ethical AI, emphasizing the importance of inclusivity in tech development and accountability. Lastly, they address the potential of AI in enhancing emergency responses while navigating its complexities.
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Hulu's Deepfake Ad
- Hulu used deepfakes to create an ad featuring athletes Damian Lillard and Skylar Diggins-Smith.
- This approach eliminated the need for actors to be physically present, showcasing the technology's potential.
Deepfakes and Memes
- Deepfake technology is becoming more accessible, even for memers, raising concerns about potential misuse.
- While some creators aim for harmless fun, the widespread availability of such tools can have unforeseen negative consequences.
Ethical AI and Diversity
- The AI field's historical lack of diversity has led to ethical concerns regarding the use of research.
- Participation from diverse groups is crucial, not just as a token gesture, but to ensure fair representation and address potential biases.