

EP 461: The future of AI-powered storytelling. What’s next and how to grow
29 snips Feb 14, 2025
Eric Yang, CEO of Topaz Labs, is at the forefront of AI-powered creative tools used by millions. He discusses how in just a few years, anyone could create professional-grade videos with only their ideas and AI. The conversation dives into the impact of generative AI on storytelling, emphasizing the shift from traditional production to creative quality. Yang also explores consumer expectations, the potential of AI in video and photography, and the importance of balancing authenticity in an AI-driven content landscape.
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Visual Storytelling Revolution
- AI-powered visual tools are transforming how businesses communicate.
- Even large, established companies need to adapt to this new era of visual storytelling.
Topaz Labs' AI Transition
- Topaz Labs initially offered Photoshop plugins for artistic effects.
- In 2018, they shifted focus to AI-powered upscaling tools, driven by promising results and growing content creation.
AI for Content Enhancement
- The most valuable current AI use cases involve enhancing existing content rather than pure generation.
- Users primarily seek AI tools for making content professional or removing barriers to production use.