

Flavor University Ep. 22: Humanization of Pet
Nov 30, 2022
Lisa Demme, Market Director, and Kristin Fox, Junior Flavorist, discuss the humanization of pet care products and the rise of unique snacking formats. They explore the process of creating flavors for pet food and the value of adding underlying flavors to enhance aroma and taste. The speakers also touch on the effects of voice pitch on dogs and share their experiences with eating dog food.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 2min
Background and Introduction to Pet Care Division
01:41 • 2min
Creating Flavors for Pet Food
03:30 • 23min
The Humanization of Pet Food and Treats
26:50 • 4min
The Effects of Voice Pitch on Dogs and Curiosity About Pet Food
30:21 • 2min
Eating Dog Food and Pet Names
32:14 • 3min