The Sweaty Startup Building Lean Teams and Big Empires with Brandon Turner
Sep 30, 2025
Brandon Turner, a serial entrepreneur focused on lean operations and remote teams, shares invaluable insights on building sustainable businesses. He discusses hiring global talent, particularly from South Africa and Eastern Europe, to keep overhead low while scaling operations. Brandon emphasizes the importance of culture in remote teams, recommends work-based assessments for hiring, and contrasts the benefits of international hiring against U.S. costs. He also highlights the entrepreneurial necessity of mastering sales and the power of trusting teams to handle crises.
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Hire Senior Overseas To Cut Overhead
- Hire experienced international talent to dramatically cut overhead without sacrificing skill.
- Brandon hires senior finance and sales roles in South Africa for a fraction of U.S. costs.
Prioritize A Players And Cut C Players Fast
- Reward high performers with more responsibility and remove C players quickly.
- Move decisively because slow decisions and C players drive A players away.
Test Skills Early With Practical Assessments
- Use objective tests (like typing) to screen remote applicants and filter volume.
- Give paid practical assessments that mirror real tasks before hiring.