Episode 153.5 Improving Your Copywriting Using A Before & After Grid

Sometimes copywriting can be difficult because you don't know what to say or how to say it.

In Todays Inbetweenisode I cover a simple trick to improve your copywriting. Use a before and after grid in your copywriting to take your before who is your client and their feelings, thoughts, and concerns and use your practice or service as a bridge to get them to the after state.