SKAdNetwork: everything new from Singular (model migration, cohorts, SKAN 4, Google conversion API)

There's a lot new in the world of SKAdNetwork, even if we're not talking about SKAN 4 or SKAN 5.

In this episode of Growth Masterminds, host John Koetsier chats with Singular product manager Omri Barak about everything that's new, including:

- the SKAN 4 conversion value reset bug

- the state of SKAN

- model migration: how to change SKAN models easily & quickly

- upgrading to SKAN 4

- SKAN cohorts

- modeled revenue

- the Google conversion API

... and much more, including what we can expect from Singular in the coming quarter.