Ep 63 - Intro To Deep Research & A Customer GPT

Mar 26, 2025

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In this solo episode of The ChatGPT Experiment, host Cary Weston shares personal updates, answers a listener question, and dives into two powerful tools within ChatGPT: Deep Research and a Custom GPT for Ideal Customers. Cary explores how these tools can help users level up their research, marketing, and customer engagement efforts. From understanding industry trends for a presentation to building a virtual focus group, Cary walks through real-world applications in a casual, relatable way.

Top 3 Takeaways:

Deep Research is a game-changer: The new tool in ChatGPT (available with the paid version) acts like a research assistant, pulling live data and citing sources—perfect for preparing for important meetings, pitches, or presentations.
Custom GPT for Ideal Customers: Cary explains how to create a custom GPT that thinks and reacts like your best-fit customer—ideal for marketing, nonprofit outreach, or client-facing communications.
Preparation = Power: Whether it’s a sales pitch or a keynote, Cary reminds us that using tools like Deep Research is like practicing for a "$10,000 putt"—you don’t want to just show up unprepared.

About Cary Weston

Cary Weston is a marketing strategist, agency owner, and the host of The ChatGPT Experiment. With a knack for breaking down tech tools into practical uses, Cary helps business owners, marketers, and nonprofits make ChatGPT work for them. Whether he's running client workshops, recording episodes from his truck, or geeking out on prompts, Cary’s goal is to make ChatGPT feel less intimidating and way more useful.

Are you ready to use ChatGPT to be more productive and efficient in your work? Check out Cary's customized, interactive workshops:

🎯 ChatGPT Marketing Strategy Workshop Transform your scattered marketing ideas into a clear, actionable strategy using ChatGPT as your trusted planning partner.

📱 ChatGPT Social Media System Workshop Build a practical social media system with ChatGPT that saves you time while consistently engaging your audience.

🌐 ChatGPT Website Content Workshop Use ChatGPT to create website content that converts visitors into leads by speaking directly to their needs.

✍️ ChatGPT Business Writing Workshop Make ChatGPT your personal writing assistant while keeping your authentic voice in all business communications.

📄 ChatGPT Document Helper Workshop Turn meetings and conversations into polished business documents automatically using ChatGPT and proven templates.

CONNECT WITH CARY

Podcast Website: www.ChatGPTExperiment.com Cary's Agency Website: www.CMWeston.com LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS The instrumental music used in this podcast is called “Curious” by Podington Bear.