How To Create A Winning Message

It's still a nail-biter in the race for the White House, so how can the candidates deliver an effective message with the time they have left? Former White House Speechwriter and FOX News Contributor Marc Thiessen delves into the discipline of developing a memorable message during the political homestretch.

Dana and Marc preview the upcoming vice presidential debate and discuss whether or not it will sway any undecided voters. Later, they look at the current state of the war in the Middle East and discuss the impact it could have on turning out Jewish American voters.

Uphill Battle: When it comes to winning the election, swing voters in swing states will be the deciding factor.

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