Short Term Rental Riches 316. This Is How I'm Getting More Direct Bookings
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Dec 2, 2025 Explore the advantages of direct bookings for short-term rentals and boutique hotels, from boosting profits to enhancing guest loyalty. Discover which property types benefit most and learn key strategies for creating an effective direct booking site in under 10 minutes. Dive into safe promotion tactics, such as utilizing Google Business Profiles and capturing guest emails. Uncover the do's and don'ts of social media marketing to ensure long-term success in the rental industry while avoiding OTA penalties.
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Direct Bookings Boost Margin And Asset Value
- Direct bookings remove OTA commission and increase owner margins immediately.
- They also begin building a transferable business asset and repeat-guest value.
Launch Fast With PMS Templates Or Widgets
- Use your PMS's built-in direct-booking site to launch quickly and sync calendars.
- Use the PMS widget to embed a booking search on a custom site while keeping automations intact.
Consider Custom Sites For Long-Term Savings
- Build a fully custom site only if you can integrate your PMS via API to sync calendar and pricing.
- Expect higher upfront cost but save ~1–2% per booking versus PMS-hosted options.