SPC041 – Fundamentals - Mindset with Casey Stanton - Peer Groups, Conations, Functional Teams

Casey Slaughter Stanton is a former Professor of Marketing at Tulane University in New Orleans, and a trusted authority in the field of marketing. Since 2009, he has lead the Marketing division of Tech Guys Who Get Marketing, an Exponential Organization that helps business owners overcome the hurdles marketing and technology create. Casey's passions in business are for building Functional Marketing™ Systems that generate real revenue, increase the value of a company, and keep the entrepreneur focused on what he or she does best. By encouraging the development of a Functional Team, Stanton is able to get more done with limited resources by engaging teams in their conative strengths. With his first book "Functional Marketing" due out in April 2017, Casey is eager to help more business owners increase their marketing efficacy and deliver more good to the world.Topics we talked about:How he decided to not go down the W2 roadFour Hour Work Week take aways - time is more important!Conation - natural behavior of how you approach the world - don't be too analyticalHow to tell if your marketing is dysfunctional - Tracking is everything!Are you a learner, maximizer, analyzer?http://kolbe.com/Your peer group can be the end of you - mute the right people on social mediaFocus on your escape velocityEmail me Lane@simplepassivecashflow.com for a free Burnzone book if you are interested in the AHP fundDesign you life if you could do anything - what is your creative passionFuturist ideas on jobsPut yourself in the best situation based on your skills - Functional Teams - This is a concept I've put together that helps entrepreneurs pull together teams to support themselves or buttress their weaknesses. The first key piece of this is understanding ones conation. I am really passionate about people understanding their conation (natural behavior, ever since they were a child). There are a few assessments people can take to help them self-identify. By knowing your conation, you can set yourself up for success more effectively. These strategies come from the Wunderlick Test's creator's daughter Kathy Kolbe and management king Peter Drucker. The happiest people out there teachers have to grade papers or edit podcastsHow to build Functional Teams in order to get more done and have more funcasey@techguyswhogetmarketing.comPlease a leave review? Or Share on Facebook! Please!itunes.apple.com/us/podcast/simplepassivecashflow.com/id1118795347 Sign-up Here for ‘Hui” Deal Pipeline Club: https://docs.google.com/forms/d/1gulyiaz7_gb8koqGl91bGPz-mdwlBVz-PcvXDOXOL5YJoin a Social Club:Seattle: https://www.facebook.com/groups/SPCHUISEA/Hawaii: https://www.facebook.com/groups/SPCHUI808/Portland: https://www.facebook.com/groups/SPCHUIPDX/Bay Area: https://www.facebook.com/groups/SPCHUIBAY/So Cal: https://www.facebook.com/groups/SPCHUISOCAL/Once you have gone through the majority of podcasts feel free to sign up for a chat! And be let into the Secret Hui Facebook Page.https://calendly.com/simplepassivecashflow/20

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