TechCrunch Daily Crunch

YouTube rolls out Studio updates

5 snips
Sep 17, 2025
YouTube has introduced a range of innovative features for creators in YouTube Studio. Highlights include an AI support chatbot to assist with inquiries, tools for likeness detection, and collaboration capabilities to streamline the creation process. These updates aim to enhance the overall experience for the platform's vast community of over 30 million creators, making content management and analytics tracking easier than ever.
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INSIGHT

Likeness Detection Reaches More Creators

  • YouTube is rolling many previously tested creator tools into a broader Studio update for 30M creators.
  • The likeness detection open beta extends identity protection to all eligible Partner Program creators.
INSIGHT

AI Tools Aim To Spark Creator Growth

  • AskStudio adds an AI chatbot that gives creators actionable channel insights and performance context.
  • The Inspiration tab now returns tailored topic lists and nine AI responses per prompt to help build content plans.
ADVICE

A-B Test Titles And Thumbnails

  • Test up to three titles and thumbnails with Studio's updated A-B testing to find higher-performing combos.
  • Use the multivariate test before publishing widely to optimize discovery and engagement.
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