Screw It Just DO It with Alex Chisnall How Dan Murray-Serter Turned Burnout Into a £Multi-Million Health Brand
What happens when success leaves you feeling empty?
In this Bite-sized Screw It Just DO It episode, I revisit my conversation with Dan Murray-Serter, co-founder of Heights and host of Secret Leaders. Dan shares the exact moment he realised his business, Gravel, was winning awards but draining his purpose.
Rather than chase growth for the sake of it, Dan and his co-founder made a bold call, to shut the company down, return investor money, and start from zero. Out of that decision came Heights, a brain-care brand built on science, transparency, and genuine wellbeing.
This short episode is about the courage to stop, reassess, and rebuild with intention. It’s a must-listen for founders feeling stuck, burned out, or questioning their direction.
Key Takeaways
Burnout can be a signal, not a setback. When your work drains you, it’s often a sign to change direction.
Success without purpose feels empty. Dan learned that achievements mean little without alignment to your values.
Resetting isn’t failure. Ending a company can open space for something far stronger.
Build around authenticity. Heights grew from being transparent, not perfect.
Courage comes from clarity. Once Dan recognised what felt wrong, the decision to start again became obvious.
🎧 New episodes of Screw It Just DO It drop every Tuesday & Thursday, so make sure you follow wherever you listen. You’ll hear real conversations with founders who’ve taken a risk, built something from scratch, and figured it out along the way.
🔥 Thanks to everyone who joined us at the Festival of Entrepreneurs at the NEC Birmingham. What an incredible two days of ideas, connections, and real business insights. If you missed it, stay tuned, we’ll be sharing highlights and conversations from the event on the podcast.
Stay connected at www.festivalofentrepreneurs.co.uk and follow @festivalofentrepreneurs for news, updates, and future events.
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