The Best One Yet

🌴 “Date Maxxing” — Medjool Dates’ surge. Apple’s F1 fashion. Ramp’s ‘The Office’ strategy. +Worst Tipping City

43 snips
Oct 20, 2025
Apple's lucrative purchase of F1 rights is reshaping their luxury branding strategy. Medjool dates are soaring in popularity, benefiting from climate changes and innovative marketing. Ramp's clever hiring of 'The Office' cast is turning expense reports into a viral sensation. Additionally, discover the American city with the worst tipping habits—San Francisco, where contextual factors play a big role. Tune in for insights and entertaining business stories!
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INSIGHT

High Rent Areas Often Tip Less

  • Cities with higher rents tend to show lower average tip percentages, suggesting cost pressures affect tipping.
  • San Francisco's low tip rate partly reflects mandatory healthcare fees restaurants add to bills.
INSIGHT

Apple Buys F1 As A Luxury Branding Move

  • Apple bought exclusive U.S. F1 rights to elevate its brand, not to chase streaming profits.
  • Apple uses prestige sports and shows to make the Apple ecosystem feel like a luxury accessory.
INSIGHT

Streaming Rights Serve Brand Halo, Not Profits

  • Apple treats Apple TV as a brand halo instrument that makes hardware feel premium.
  • Streaming deals are chosen for luxury association rather than mass sports reach.
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