The Decibel presents: Lately

Luke Rinaldi, an award-winning journalist known for his in-depth reporting, dives into the transformative journey of Big Tobacco. He discusses how the industry is reshaping its image amidst growing health consciousness while exploring the impact of vaping and harm reduction products. Rinaldi also highlights a significant $32.5 billion settlement aimed at addressing health costs linked to smoking. Critically, he raises questions about the authenticity of the industry's shift towards wellness and the complex legal landscape surrounding tobacco regulation.