The Kelly Trach Show Genius Session: my biz is taking time to generate steady income. Am I not in my genius?
Dec 21, 2021
Caroline Yuki, a former chemical engineer and now a serial entrepreneur, discusses her transition from engineering to multiple business ventures. She shares insights on leveraging personal strengths for entrepreneurial success and highlights the importance of clear messaging and understanding client needs. The conversation touches on the emotional journey of launching a business, the balance between various coaching styles, and the significance of identifying one’s 'genius zone' for joy in work. Caroline encourages embracing unique gifts to simplify the business journey.
AI Snips
Chapters
Books
Transcript
Episode notes
Clarify Your Target Market
- Focus on one crystal clear target market to better shape your offer and messaging.
- Tailor your services specifically to meet one group’s needs rather than multiple disparate groups.
Simplify Service Offerings
- Position your services clearly under one umbrella to avoid confusing your audience.
- Break services into defined packages such as finance education, investing, and real estate coaching.
Success Story of Client Transformation
- Caroline helped a client turn their aromatherapy skill into a successful business with products and classes.
- Seeing her client expand that business gave Caroline excitement and validation as a consultant.
