

The $15 Experiment That Generated 6-Figures with Sarah Williams
24 snips Oct 7, 2025
Sarah Williams, founder of Launch Your Box, shares her journey of rapidly scaling her subscription business. She unveils her innovative Coaching Week strategy that converted over 1,000 leads into loyal members. The framework emphasizes delivering quick wins and structured daily sessions to keep engagement high. Sarah explains how charging a nominal fee boosts commitment while also discussing effective ad strategies and upselling techniques. Her insights provide a scalable plan for anyone looking to enhance their membership model or coaching program.
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Coaching Week Sparked Rapid Growth
- Sarah built LauncherBox and grew from 19 to 1,400+ members after using Coaching Week.
- Her first Coaching Week produced 1,100 members and she repeated the method successfully.
Compress Your Membership Into A Week
- Structure Coaching Week as a condensed month: live training, follow-up, demonstrations, and final Q&A across a week.
- Add daily 30-minute member interviews to show diverse success levels and increase relatability.
Use Daily Bonuses To Drive Conversions
- Use daily expiring bonuses tied to each day's content to drive urgency and conversions.
- Offer after-hours Zooms and specific bonuses that encourage early sign-ups during the week.