Kathryn Mazza, Senior Vice President at Hy-Vee RedMedia

Explore the transformative power of retail media networks in this insightful episode of the RETHINK Retail podcast with Kathryn Mazza, SVP at Hy-Vee RedMedia, and Melissa Minkow, Director of Retail Strategy at CI&T. Kathryn shares her extensive experience, illustrating how these networks enhance customer connections and support strategic advertising. This episode is packed with expert insights on using technology to adapt to consumer expectations and refine retail strategies. Tune in to learn how to implement these advanced tools in your retail operations. The discussion is brought to you by Verint. Verint’s innovative tools like Retail Choreography and Voice of the Customer, showcasing how to harness omnichannel feedback to optimize customer experiences.