

Ep.51: One Vision, Three Pillars: How to Strategically Build a Vertically Integrated Firm: Larry Heard - CEO - Transwestern
Nov 19, 2024
Larry Heard, CEO of Transwestern, draws on over 40 years of real estate expertise to share insightful reflections on his career journey and the evolution of his company. He discusses the strategic focus on industrial logistics and multifamily assets, as well as the importance of adaptability during economic downturns. Heard emphasizes the value of empowering leadership and community engagement, along with practical career advice like the significance of mentorship and personal relationships in real estate.
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Career Advice: Intersection of Passion and Talent
- Pursue a career that aligns with your passions and talents.
- Sufficient financial rewards will follow naturally from genuine dedication and skill.
Joining Transwestern
- Larry Heard joined Transwestern in 1983 after a brief stint at Joe A. McDermott, Inc.
- He was drawn to Transwestern's energetic and driven team of young professionals.
Transwestern's Evolution
- Transwestern's shift from development to services was a necessary response to the mid-80s real estate crash.
- This pivot ultimately strengthened their character and enhanced company culture.