In Good Faith

#16 - Chris Blauvelt: Creating a Digital Nation & Running LaunchGood

22 snips
Aug 15, 2025
Chris Blauvelt, co-founder and CEO of LaunchGood, dives into innovative ideas for empowering Global Urban Muslims (GUMmies). He discusses the concept of a digital nation to address injustices and foster community. They explore the balance between power and meaningful action, highlighting how emotional responses can drive social change. Reflecting on LaunchGood's nearly $1 billion impact, Chris shares insights on cultivating long-term community engagement and the potential of digital platforms to reshape societal norms.
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ANECDOTE

Name, Roots And A Personal Sign

  • Chris Blauvelt describes choosing the Muslim nickname Abdurrahman after discovering a mosque of that name in Kuala Lumpur where he was born.
  • He frames this as a sign of unseen connections guiding life events and faith.
INSIGHT

GUMmies: A Large Untapped Economic Force

  • Chris defines "GUMmies" as Global Urban English-speaking Muslims and estimates their collective scale could reach hundreds of millions.
  • He suggests that coordinated economic action by this group already shows market-moving power.
INSIGHT

Coordination Proves Leverage

  • October 7th demonstrated that dispersed GUMmies can coordinate impactful boycotts and influence global corporations.
  • Chris sees this as proof that an organized digital community could exert political and economic leverage.
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