Talking about Platforms

Platform identity with Panos Constantinides

Jan 10, 2024
Panos Constantinides, a Professor of Digital Innovation and co-founder of the European Digital Platforms Research Network, dives into the fascinating world of digital platforms. He explores how hub firm identity shapes platform governance and evolution. Delving into case studies like MetaTrader, Panos discusses the trade-offs between openness and control in platform growth. He highlights the importance of data control in forming successful ecosystems and shares insights on navigating the complexities of platform dynamics in the digital economy.
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INSIGHT

Platform = Tech Stack + Marketplace

  • Digital platforms combine a technology stack and marketplace to enable value-creating interactions between producers and consumers.
  • The platform firm and its governance choices shape ecosystem dynamics and complement provision.
INSIGHT

Hub Firm Identity Shapes Evolution

  • A hub firm's organizational identity directs which ecosystem relationships it strengthens or excludes.
  • Actions aligned with identity get reinforced and drive distinct platform evolutionary paths.
ADVICE

Align Governance With Firm Identity

  • When designing platform governance, align openness and complement incentives with your firm's identity.
  • Support complements that match identity and exclude those that conflict to shape evolution predictably.
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