If we’ve said it once, we’ve said it a thousand times—beverage companies are going to have to expand their offerings not just to grow, but to survive at all. In this episode of The Gist, lead Sightlines reporter Kate Bernot joins me, Beth Demmon, to take a big look at 2023 and what the numbers mean for 2024, why diversification is the word of the year, and what a brewery buying into CBD could signal to the rest of the industry. This is the Gist.
