Do you ever feel that people don't truly get what you do? You try to explain it over and over again and yet it doesn't feel as though your friends, family, colleagues, or prospective clients truly get what you do.

You want referrals but it's hard for people to know who to refer your way.

You are not alone! In this episode you'll experience first hand what it sounds like when someone's elevator pitch is too broad.

Then we'll talk about ways to fine tune your elevator pitch.

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Elevator Pitch: How To Communicate What You Do