The Prof G Pod with Scott Galloway Are Meta Ads a Scam? Marketing Without a Degree, and What Right-Wing Podcasts Get Right
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Jun 27, 2025 Scott dives into the skepticism surrounding advertising on Meta, questioning if your dollars are just fueling bots. He shares unconventional ways to excel in marketing without a formal education, highlighting free resources. The discussion also contrasts how right-wing podcasts captivate audiences through aggressive tactics, while left-wing ones rely on a more thoughtful approach. In a world where news feels like entertainment, the nuances of political commentary are dissected, revealing the different strategies each side employs to engage listeners.
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Meta Ads: Effective Despite Concerns
- Meta remains one of the most efficient marketing platforms globally despite concerns about bot clicks and some waste.
- Their advanced AI and targeting capabilities make their ad tech highly effective for different business goals.
Set Goals and Test Ads
- Define your marketing goals clearly before running ads, such as awareness or traffic.
- Test different platforms, use strong tracking metrics, and combine media channels to maximize results.
Self-Learn Marketing Effectively
- Use free online resources and courses from top universities to learn marketing and business fundamentals.
- Read broadly, stay curious, and hold yourself accountable with deadlines to replace or supplement formal degrees.
