B.O.S.S. Moves Podcast How To Get Rich Even If You Hate Selling
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Oct 21, 2025 Overcoming the fear of sales can unlock your path to wealth. Bad sales experiences can create lasting aversions, but reframing selling as helping customers can transform perceptions. It's crucial to become findable to buyers and improve communication to build trust. Focusing on customer desires rather than your own needs can create genuine connections. Unique traits can be leveraged as advantages in sales. Lastly, reading can enhance your communication skills, making you a better salesperson.
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Vacation-Club Purchase Nightmare
- Myron Golden recounts a painful $170,000 vacation-club purchase experience that wasted his time despite him wanting the product.
- He uses it to illustrate how bad sales interactions drive customers away regardless of their intent to buy.
Car Dealership Horror Story
- Myron Golden tells how buying a Mercedes GT63S involved an exhausting dealership process that made him vow never to buy a car at a dealership again.
- He contrasts wanting the product with hating the sales experience to show why sellers must avoid grinding customers down.
Bad Sales Stick In Memory
- Myron Golden observes people who hate sales remember only the bad sales experiences, which skews their view of selling.
- That memory bias causes them to avoid selling altogether even when selling could help others and themselves.