Cheeky Pint Ambrook CEO Mackenzie Burnett on American agriculture, rural resilience, and carrying 50lbs of fresh pork on Amtrak
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Sep 17, 2025 
Mackenzie Burnett, CEO and co-founder of Ambrook, discusses vital topics in American agriculture. She shines a light on the challenges of labor and immigration in farming, emphasizing the need for rural resilience. Mackenzie also explores innovative financial tools designed to support family-run businesses. She advocates for simple USDA access and the importance of direct-to-consumer strategies for medium-sized farms. Plus, hear her thoughts on the future of fintech in agriculture and intriguing insights about efficiency in accounting.
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Financial Tools For Complex Family Farms
- Ambrook builds financial management software combining accounting, payments, and banking for farms and similar complex family-run businesses.
- The goal is to make American family businesses more profitable and both economically and environmentally resilient.
Farms Need Deep Financial Records
- Many farms lack standardized financial record-keeping and often need lenders to help assemble balance sheets in person.
- Farm businesses are balance-sheet-heavy and multilined, requiring more sophisticated bookkeeping than basic SMB tools provide.
Sweet Spot Between QuickBooks And NetSuite
- Ambrook targets the large majority of U.S. farms earning roughly $250K–$5M annually, a market underserved by QuickBooks and under NetSuite scale.
- The sector shows extreme power-law distribution with only ~10,000 farms above $5M.
