Side Hustle School Ep. 3247 - Q&A: “Instagram, TikTok, or LinkedIn—how do I choose?”
Nov 21, 2025
Choosing the right platform for a side hustle can make all the difference. Instead of spreading yourself thin by posting everywhere, focus on where potential customers are most active. Native content is key—videos might shine on one platform while photos excel on another. Instagram is highlighted as a top choice for quickly driving sales, especially for custom products. The episode wraps up with a reminder to embrace experimentation, discard what doesn’t work, and keep well-being in mind.
AI Snips
Chapters
Transcript
Episode notes
Stop Spreading Effort Too Thin
- Avoid posting everywhere since it spreads you thin and weakens momentum.
- Concentrate effort where payoff compounds rather than scattering time across platforms.
Pick Where Buyers Already Are
- Choose the platform where your buyers already scroll and where purchase happens fastest.
- Favor platforms that match your content strengths and shorten the path to checkout.
Earning From An Empty Apartment
- Chris rented his apartment on Airbnb while traveling to make use of an idle asset.
- Hosting became a simple income source that justified travel and used existing resources.