Joining me on today’s episode is Erica Liu Williams, Founder of Gr8nola.
Gr8nola is delicious, low-sugar granola made with unique & functional superfoods. Born in Erica’s kitchen during a cleanse, tested & proven at the farmers market, and voted into the pantries of Silicon Valley’s biggest tech companies like Google, Twitter and more, their mission is to create superfood snacks that are as delicious as they are gr8 for you so you can eat, feel and be your best.
In this episode we cover how the idea came about to start a brand centred around granola, the power of network, how she went about finding customers and her biggest drivers for growth.
LINKS WE MENTION:
Gr8nola’s Website
Gr8nola’s Instagram
Erica’s LinkedIn
Female Startup Club's Instagram
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Female Startup Club