Cindy Breshears is the Chief Transformational Officer (CTO) at Bluewolf, an IBM Company. In this role, Cindy is responsible for providing digital transformation leadership for Bluewolf and IBM strategic accounts. She has been a CIO for multiple organizations over the last 16 years and recently sat down with us on IT Visionaries to discuss one trend, in particular, that is taking over the IT landscape: customer experience.

IT Visionaries is brought to you by The Lightning Platform by Salesforce. The Lightning Platform is a leading cloud platform that makes building AI-powered apps faster and easier. With Salesforce, now everyone is empowered to build apps for their organization! Learn more at salesforce.com/buildmobileapps.

Salesforce and MIT recently teamed up to create a whitepaper exploring what happens when AI meets CRM.

Read: AI Meets CRM: An MIT Tech Review Whitepaper

You can follow us on Twitter or Instagram @TheMissionHQ

--

Brightspot is the leading content management platform built for modern teams. Your content lifecycle - from ideation to archival - moves faster, handling any volume, variety, or velocity with ease.

Unlike legacy platforms that demand heavy dev work and struggle with scale, Brightspot is user-friendly, endlessly customizable, and enterprise-ready. Think dynamic, modern experiences, shipped in minutes—not months.

Trusted by some of the world’s leading tech organizations, Brightspot reduces total cost of ownership, boosts productivity, and gives you the governance, security, and performance your teams need.

Visit brightspot.com/ITVisionaries to learn more.

---

This episode was produced by the team at Mission.org and brought to you by Brightspot.

Creating a 360 Customer Experience