

Between Two Nerds: Why modern influence operations suck
Jun 16, 2025
Dive into the intriguing world of AI-driven influence operations as they contrast modern tactics with World War II strategies. Explore how emotion-laden narratives are crafted to sway public perception and the simplistic nature of contemporary campaigns. Discover the clever black propaganda tactics used to undermine Nazi influence in Bulgaria and question the effectiveness of AI in creative strategy. This thought-provoking discussion reveals the gaps between innovation claims and actual impact, urging a return to genuine engagement in messaging.
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AI Influence Is Labor Saving Tool
- The AI-powered influence campaign mainly used Claude to follow rigid personas with predefined political views. - It acted as a labor-saving tool with limited sophistication and did not demonstrate clever strategic influence.
WWII Propaganda Key Lessons
- WWII-era British black propaganda had clear strategic aims like demoralizing enemy troops and undermining support. - This contrast with modern efforts shows the importance of intentionality and purpose in influence operations.
WWII Broadcasts Tailored for Impact
- The British would subtly alter German radio messages to emphasize defeat and demoralize listeners. - For example, they reported Hitler Youth casualties to highlight the cost of fighting for Germany.