People Magic: How to Build a $1M Community How to Find Your Community Members Without Picking a Niche
Jul 3, 2025
Discover how embracing life transitions can enhance community building. The host explains why starting a community without a specific niche can be more effective. Shared experiences, like graduating or changing jobs, are highlighted as key to fostering connections. This approach not only simplifies attracting new members but also encourages ongoing engagement as everyone navigates their personal journeys together.
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Start With a Transition
- Do not start by picking a niche; instead, identify people going through a transition.
- Focus on helping members move from point A to point B in their life or career transitions.
Niches Are Often Unclear
- Niches help people see themselves or connections who fit the community.
- However, the concept of niche is often unclear, making it difficult for founders to use effectively.
Leverage Continuous Transitions
- After a transition completes, guide members to their next transition to keep the community engaged.
- People continuously move through transitions, which fuels community growth and relevance.