We live in a loud, digital world. Capturing the attention of your supporters is more challenging than ever before. In this episode of Go Beyond, Pursuant's Taylor Shanklin sat down with Ryan Quinn, CEO and Founder of Brightguest, a platform focused on creating unique and personal digital experiences.
Taylor and Ryan discuss the craft of capturing attention. In this episode you'll learn about:
- Some of the latest stats on mobile and mobile attention-getting techniques
- How to do some simple segmentation to get the right message to the right person
- Capturing attention through "micro-moments"
