The Changelog: Software Development, Open Source Good timing makes great products (Interview)
9 snips
May 8, 2024 
Paul Orlando returns to discuss his book, "Why Now?", which examines the critical role of timing in product development. He shares captivating examples of innovations that succeeded or failed due to timing, such as the iPhone's launch. The conversation highlights the balance between technological advances and user demand, addressing the lessons entrepreneurs can learn from past successes and failures. Orlando emphasizes the significance of understanding timing drivers to navigate the evolving landscape of technology for maximum business potential.
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Picturephone Flop
- AT&T's Picturephone, developed in the 1960s for $4 billion, flopped despite being technologically advanced.
- It showcased video calls and document sharing but failed due to high costs and the lack of an installed base.
Car Phones: Too Early
- Jerod Santo's dad had a car phone in the early 90s for his business, but even then, it felt too early.
- Its large size, lack of portability, poor reception, and limited adoption made it impractical despite its novelty.
McKinsey's Mobile Miscalculation
- McKinsey incorrectly predicted fewer than 1 million mobile phone subscribers by 2000, missing the mark by over 100 million.
- They underestimated the shift from connecting places (landlines) to connecting people (mobile), highlighting the importance of understanding user behavior.
