SBBM #13 – So you want to look big? Marketing insights from The Bra Queen.

Whilst we both (one of us more than the other) show our juvenile (make that immature!) side during our time with The Bra Queen, we think you'll find this interview bursting even more than usual with marketing goodness. For a small business owner, Renee is really thinking big AND implementing some big business marketing ideas...allowing her to punch far above her size. You'll find out how she created some market research that achieved more than 1,000 responses, how she's positioned her business to dominate a niche plus you'll be reminded of the importance of social media to any small business's marketing mix. And yes, this is the episode where Tim actually loses it, giggles uncontrollably...and basically acts like a 10 year old...all in the spirit of building a strong brand!

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So you want to look big? Marketing insights from The Bra Queen (PDF Transcription)

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