Travis Makes Money 713: Vince Warnock | Chasing the Insights
When Vince Warnock became driven by the sense that wealth is built by pursuing a legacy and impacting others, all mental limitations started breaking down.
Vince is an award-winning marketer, author, marketing strategist, and sought-after public speaker. In fact, he is one of the top 50 marketers in the world driving digital transformation and innovation. He is an author and podcast host of the title “Chasing the Insights”. On the podcast, he interviews some of the biggest names in marketing, sales, and entrepreneurship.
In this episode, you’re going to get an inside look at what drives one of the greatest minds in marketing, how he broke negative mindsets about wealth, and how he ultimately built success. Dive into Vince’s incredible story and let’s start chasing the insights!
Things you will learn in this episode:
[00:01 - 06:17] Opening Segment
- I introduce today’s guest, Vince Warnock
- Vince gives us a bit of his background
- How growing up in an abusive household shaped his view on money
- Thinking that wealth is not available for you
- Vince’s story of facing the “ceiling of success”
- Driven to break the mentality of limitation
- Realizing that wealth is about legacy and impact
[06:18 - 19:01] Chasing the Insights
- Vince talks about what flipped the switch for him to pursue entrepreneurship
- How it all started from a sense of survival
- The impact of having someone believe in you
- The past landscape of marketing versus today
- It was all about standing out
- The value of understanding people’s thinking
- What people should be focusing on now going into 2022
- A return to relationships based marketing
- You have a duty of care as a marketer
- How to scale a brand while maintaining audience connection
- Be diligent with the little things - let them know you care
- Go over and above
- Who you know or what you know?
- It’s always who you know
- People are more important than information
- You need the right connections to use what you know
- Vince gives an example of leveraging relationships
- A quick word from our sponsors
[19:02 - 27:47] Vince Warnock on Building His Network
- Networking the ‘ethical’ way
- Moving towards a value-add strategy
- It’s not about me, it’s how can I help you?
- Relationships are about the other person
- How you begin to ‘deserve’ favor
- Choosing who you go above and beyond for
- You don’t lose by just helping someone
- Vince shares a story of how he outworked this in his own business
[27:48 - 34:03] Closing Segment
- The RaNDom RoUnD
- How to connect with Vince and his work - links below
- Final words
Tweetable Quotes:
“Wealth is not actually about me, wealth is about leaving a legacy for my wife and children. It’s about being able to impact other people.” - Vince Warnock
“People are far more important than information or knowledge.” - Vince Warnock
“Helping people has a flow-on effect, and it helps build authenticity in your brand as well” - Vince Warnock
Resources Mentioned:
You can connect with Vince on LinkedIn, Instagram, and Twitter. Check out https://chasingtheinsights.com/ if you want to have an unfair advantage in your business!
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