The Tai Lopez Show #612 - How To Build A $100 Million Company Using Social Media 📱
Sep 1, 2022
Dan Fleyshman, the youngest founder of a publicly traded company and an influencer marketing expert, shares insights on building a $100 million company through social media. He discusses the evolution of social media strategies and the complexities of algorithms affecting influencers. The importance of memorable branding, engaging content, and networking events in the digital age is highlighted. Dan also tackles the paradox of social media algorithms and the significance of authentic engagement while offering strategies to optimize advertising for maximum impact.
AI Snips
Chapters
Transcript
Episode notes
Social Media's Algorithm Shift
- Social media shifted from being social to just media due to algorithms hiding followers' posts.
- The influencer population exploded, changing brand marketing dynamics drastically.
Networking via Luxury Events
- Host luxury-themed events with influential speakers to build credibility and network.
- Use free events first, then monetize with paid entries and exclusive dinners.
Test Ads on All Platforms
- Post on all major social platforms to find where your audience lives.
- Use small ad spends to test which platform performs best, then focus budget there.