

#9 - Nicolas Cole - The Art & Business Of Ghostwriting
Jul 25, 2023
Nicolas Cole is a digital writer and entrepreneur behind multiple 7-figure businesses, including the popular writing course Ship 30 for 30. In this conversation, he shares tips on ghostwriting as a lucrative opportunity, emphasizing the need to focus on audience engagement over personal narratives. Cole discusses hack strategies for growth, the similarities between social media dynamics and MMORPGs, and how tools like ChatGPT are reshaping the writing landscape. Offerings from his new book promise to enlighten aspiring writers seeking to thrive in the digital world.
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Write More Than You Read
- Prioritize writing practice over excessive reading to improve faster.
- Volume in writing reveals what areas need improvement and teaches more than passive reading.
Writing Like Recovery Volume
- Nicolas compared his writing journey to recovering from a neck injury where volume was key.
- Pushing through discomfort and consistent practice led to improvement in both writing and health.
Skill Trumps Opportunity
- Skill development is the true bottleneck, not just opportunities.
- Being ready to exploit opportunities fully requires consistent unseen hard work and skill refinement.