Production Agriculture, at the commodity level, favors the low cost producer. So where can costs be shaved? Mitch Eviston asked that very question. His answer: through reducing redundancies in the channel — from manufacturer to distribution to retail to, eventually the farm. Call it the Amazon effect of Ag inputs — Mitch and his company, Meristem, believe it is imminent. Beyond the cost savings, a goal for the company is to increase customer convenience. We discuss this and where we might see more channel-free marketing in Ag. Sponsored by Harvest Profit harvestprofit.com
The Business of Agriculture Podcast