Downstream 58: Christmas Is the Franchise
Dec 1, 2023
The podcast discusses the significance of holiday films in the streaming era, the popularity of Christmas movies on Netflix, the success of low-budget hallmark style movies, the rise of niche streamers and building strong fan relationships, and the branding strategies of Disney and Hulu.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 2min
The Importance of Holiday Films in the Streaming Era
01:30 • 17min
Christmas Movies, Ready-to-Eat Meals, and Independent Creator-Owned Streamers
18:27 • 5min
The Rise of Niche Streamers and Building Strong Fan Relationships
23:02 • 2min
Niche Audiences and Branding Strategies
25:30 • 8min