AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss how Nike was able to create such a strong brand, how that brand has transcended generations, and how close its competitors are to catching up. Then in a brand-new segment, "Loyalty Point, Counter Point," we present arguments both in favor and against various questions related to Nike, like can it remain the need-to-have running shoe and has the company alienated its core customer? Join our analyst Sara Lebow as she hosts analyst Sky Canaves and director of Briefings Jeremy Goldman.
Follow us on Instagram at:
https://www.instagram.com/behindthenumbers_podcast/
For sponsorship opportunities contact us:
advertising@insiderintelligence.com
For more information visit: https://www.insiderintelligence.com/contact/advertise/
Have questions or just want to say hi? Drop us a line at podcast@emarketer.com
For a transcript of this episode click here:
https://content-na1.emarketer.com/podcast-reimagining-retail-how-nike-stays-ahead-of-pack-how-other-footwear-retailers-might-catch-up
© 2023 Insider Intelligence
In the experience economy, every business must be digital, and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for journey management, data insights and audiences, content personalization, commerce and marketing workflows, Adobe drives Customer Experience Management across B2B and B2C companies of every size.