Business Tao with George Kao 🤑 Charge more money... to get more motivated clients? 🤔
“We often hear that we only commit to things we pay a dear price for. Today a coach tried to sell me a £20k program to work with him 1-o-1, weekly sessions for a year. And he justifies the price with the need to commit: if you pay for a cheap service you won't be so likely to commit to change.
As a healer, I wonder if selling high price packages might actually help my clients stick with my healing programs instead of being distracted by the next thing they find online.
I remember you talked about self-worth and money… but I’m not sure about the relation between money we pay and the client’s commitment.”
--reader of my blog.
This is a great question, and as you study business, you will encounter this kind of advice: charge higher rates so that your clients take the work more seriously.
I’ll turn the question around so you can see how it feels – how would you like it if you knew that I was charging you more, so that you would take my work more seriously?
Discuss here:
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