Marketing Speak 21. Establish an International SEO Strategy to Expand your Business with Aleyda Solis
Aleyda Solis is an international SEO expert. She’s a consultant, keynote speaker, and a founder of Orainti. With more than 8 years of experience, she has successfully developed SEO processes targeted to the US, Europe, Asia & Latin America.
EPISODE
If you have been considering expanding your business, reaching an international audience could be key. International SEO processes are an optimal way reach to your foreign target market, and Aleyda Solis shares how to reach this goal by targeting multiple countries and languages by learning how to rank internationally and grow your client base.
We Discuss:
- Creating optimized websites for each country.
- Working with international clients through a language barrier.
- The tools that you need to monitor and track your SEO efforts.
- Technical issues that may arise, and how to fix them.
For complete shownotes and more, please head over to www.marketingspeak.com/aleyda
LINKS & RESOURCES MENTIONED
STEP UP YOUR MARKETING GAME!
1) Start tracking your SEO today, using the Google Search Console and SEMrush to accurately track your efforts.
2) Decide if you want to use ccTLD's. Do you want your French website to be hosted as a .fr, or do you want it as a sub-directory of your current domain?
3) Research trends, interests, culture and behavior of the countries that you are interested in marketing to, so you can effectively determine your content and SEO strategy.
THANK YOU FOR LISTENING!
As always, thank you for tuning in. Please feel free to drop by the website to contact me or leave a comment. If you enjoyed this episode, please share it!
-Stephan
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