Join us as we talk with Marcela Torres, CMO of Joystick Ventures and we will discuss if there is some kind of magic formula to marketing your game.

The topics we will discuss are:
1. Branding/Marketing/Sales are not the same thing.
2. Is pushing wishlists effective?
3. Content needs to add value (define that value yourself).
4. There's no one formula for all games.

Follow Marcela on Twitter: twitter.com/marcetorresg
Connect with Marcela on LinkedIn: linkedin.com/in/marcelatg/

To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business

Indie Game Business is produced by The Powell Group: powellgroupconsulting.com

Watch the official live stream: twitch.tv/indiegamebusiness

Join the Indie Game Business Discord: discord.gg/indiegamebusiness

The Twitters to follow -

Indie Game Business: twitter.com/BusinessIndie

Powell Group Consulting: twitter.com/PowellGrp

Jay: twitter.com/Powell_Jay

INDIE: twitter.com/TheRealIndie

Thank you so much to Trip Wire Presents for sponsoring Indie Game Business!

Follow TripWire Presents on Twitter: https://twitter.com/twpresents

Check out TripWire Presents website: https://www.tripwireinteractive.com/#/

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Interview with Josh Poulsen Director of Product Development at House of Marley