

TikTok Shop: Affiliate Marketing 101 - VENDO Velocity Podcast Ep. 152
Oct 22, 2024
34:27
Interested in learning more about affiliate marketing? Join the VENDO team as we dive in to the world of TikTok Shop! On this episode, we will discuss TikTok Shop's growth potential, the power of affiliate marketing, and the Halo Effect that TikTok Shop has on Amazon. We will also break down concerns brands face, partnering with affiliates, and effective off-platform strategies for success.
Check out our first video in the TikTok Shop Affiliate Marketing Series: https://www.youtube.com/watch?v=eHB16LcpgMg&t=551s
Topics Covered:
- TikTok Shop Opportunity and Scalability (1:38)
- Halo Effect of TikTok Shop & Amazon (4:11)
- Storage Fees (7:37)
- Power of Affiliate Marketing (9:20)
- Concerns Brands Have with Affiliate Marketing (10:47)
- What Affiliates are Looking for When Collaborating with Brands(16:02)
- Thinking in an Affiliate's POV (18:18)
- Off-Platform Strategies for TikTok Shop (21:10)
- Target Plans Best Practices (24:30)
- Understanding Profitability (28:05)
Speakers:
- Sohun Sanka, TikTok Shop Lead, VENDO
- Delaney Del Mundo, Director of Amazon Account Strategy, VENDO
Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday!
➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA
➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=9d57599ed19e4362
➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107
📞 Contact Us:
www.vendocommerce.com/contact?utm_source=youtube&utm_medium=social&utm_campaign=subscribe
📧 Subscribe to our email newsletter to learn more about how you can optimize your online Amazon and Walmart businesses: www.vendocommerce.com/subscribe-to-newsletter?utm_source=youtube&utm_medium=social&utm_campaign=subscribe
Protect Your Brand & SELL MORE!™