Starter Story My app failed, then I changed one thing, and made $80K | Starter Story
Oct 9, 2025
A failed app launch turns into a success story with a simple pivot. Praneeth shares how shifting to a one-time purchase model transformed his app into an $80K revenue machine. Discover the origins of his canvas-based app that simplifies complicated AI conversations. He reflects on the importance of product-market fit and customization for different user needs. Plus, learn how targeted engagement and strategic pricing led to rapid user growth and impressive revenue metrics. This is a tale of learning, adaptation, and entrepreneurial grit!
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Quit High-Paying Job To Ship An App
- Praneeth quit a $250K/year job to build apps and launched Canvas Mode (formerly RabbitHoles AI).
- His first version failed, but a pricing pivot led to $80K in six months.
Canvas Interface Solves Linear Chat Limits
- Canvas-style interfaces let users branch conversations and avoid linear-chat limitations.
- This design suits power AI users who need non-linear exploration and multiple forks.
Built From Personal Frustration With Multiple Tabs
- Praneeth built RabbitHoles after juggling many AI tabs and wanting a single integrated workspace.
- The UX origin came from frustration with switching between tools like GPT, Perplexity, and Claude.