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Walking Your Talk | Culture Change & Leadership

78: The Trust Equation series – Self-Interest.

Jan 14, 2022
Exploring the trust equation and self-interest in relationships and businesses. Importance of prioritizing others' success for mutual benefits. Fostering genuine connections to overcome mistrust in leadership. Navigating self-interest to build trust with clients. Building trust through caring and lower self-interest.
15:37

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Quick takeaways

  • Perception of high self-interest can negate trust even with competence, reliability, and intimacy.
  • Demonstrating genuine care for others' success is more impactful in fostering trust than competence.

Deep dives

The Trust Equation and Self-Interest

The Trust Equation, as discussed in the podcast, highlights how trust is influenced by competence, reliability, intimacy, and self-interest. The equation emphasizes that self-interest plays a crucial role in building trust, as even high scores in the other aspects can be negated by a perception of high self-interest. This applies to both individuals and organizations. Being perceived as low on self-interest is essential for fostering trust in professional relationships and achieving success.

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