Disruptors Omni-Presence & Vast Audience Building (Tactical) [Business, mindset, entrepreneur, disruptors]
Social media has taken the world by storm and it is becoming increasingly challenging to be present on each platform, all of the time. Join Rob as he explains how you can create omnipresence on your platforms to help build your audience. Discover how to create your own social media funnel, the importance of collaborations with other influencers, and how to repurpose your content to create the illusion of omnipresence.
KEY TAKEAWAYS
- Omnipresence is the perception that you are everywhere and are working on your social media and content creation 24/7. When in fact, you are repurposing, leveraging content and time.
- You need to have a social funnel. A social funnel is whereby your social media platforms have a way to encourage your followers to your business ecosystems. Make sure your ‘About You’ is consistent on your social media channels for memorability and perception of omnipresence.
- Joint ventures, collaborations and partnerships are a great way to build your audience. If you interview people with large followings for your podcast or go live on Instagram for a Q&A with someone, then you hit their audience and they hit yours. You get omnipresence with both audiences and you get a compounding of your audience.
- Create a written blog to reach further audiences. The great thing about blogs is that they can become Facebook articles and LinkedIn posts. You can then take this written format and repurpose it into podcast interviews and Facebook lives.
- If you already have customers, you can reverse engineer where those customers came from. You then do content for those platforms as well as adverts which will help attract even more customers. By doing this you are building momentum and compounding audiences.
BEST MOMENTS
“There is a perception that you are everywhere, when actually you are being smart with your time.”
“The bigger the guest, the more you get to engage with their audience and you will bring their audience over to you.”
“I take one piece of content, and I repurpose it into 5, 10 or 20 pieces of further content.”
[Business, mindset, entrepreneur, disruptors]
VALUABLE RESOURCES
ABOUT THE HOST
Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors”
“If you don't risk anything, you risk everything”
CONTACT METHOD
Rob’s official website: https://robmoore.com/
Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs
LinkedIn: https://uk.linkedin.com/in/robmoore1979